Online Photography Lessons For People In Business
Want to take better photographs for your website or social media but don’t have the skills? We would love to help you to take beautiful lifestyle photos with our live online photography lessons & courses.
Why photography is important for your business?
Whether you’re photo savvy or not, it’s important for every business owner to educate themselves on what it means to use (and have) strong photography. The next step is to take a hard look at what you or your business may be communicating through your photography.
Take a Look in the Mirror
An easy method to identifying good photography vs. bad photography can be accomplished by simply learning about yourself. Sometimes it’s as easy as being aware of your own tendencies when it comes to shopping, browsing, viewing posts, or searching online.
Ask Yourself a Few Questions:
- What images grab my attention?
- What images do I give a quick glance, but keep scrolling?
- What images have me saying, “I’d never shop from here.”
- Do these photos make me want to trust this company?
Putting Your Best Foot Forward
The photos you use on your marketing collateral represent your business just as much as your staff or the products and services you offer. Low quality, amateurish photos reflect poorly on a business. After all, if you’re skimping on the photography, what else are you potentially skimping on? Anyone with a passing interest in marketing will tell you that content is king. With the rise of digital marketing, visual languages have become the primary means of communication between businesses and customers, and your business is no different
Personal Brand Photography
The more you use a photographer or take photos yourself, the more you will start to create your own picture brand. The style of photos that you want to use for your business will start to line up with time. By establishing a consistent theme, viewers can associate that style with you and your business.
Great Photography Can Help Grow Your Business
Image quality is an integral part of selling product online. When people are shopping for a product and see a great picture, they are much more likely to buy. According to the National Retail Foundation, 94% of people felt that the quality of an image was important when purchasing products. The use of great pictures is paramount in selling product.
DON’T PUT UP WITH GENERIC LOOKING STOCK ANYMORE.
SHOW OFF YOUR BRAND WITH YOUR OWN PHOTOS.
UNIQUE VISUALS ADD THE STORY, TRUST, AND INTEREST.
We are professional photographers at Rhubarb and Custard, and will always advocate the place for a professional, who are always worth their money – a photo tells a thousand words, and your website is your shopfront. Get it right and you will get interest. They will always show you off the best way possible. We have invested many hours, years, and heart, into our craft. If you have the money, ALWAYS invest in a photographer first.
BUT, sometimes you don’t have the funds
OR an event happens on a whim
OR you don’t have the budget for social media photos – no matter how important you realise it is
OR you are saving for a bigger photo project but need something small done
Photography manufacturers often promise you: “Just press the button and the camera will take a perfect picture!” But the truth is that it’s YOU who takes the picture, not the camera.
And in order to take professional-looking photos, you need to get to know your camera properly (even if you’re just using a smartphone camera) before you start taking photos you’ll want to use or keep.
Online Tutorials
With the inception of the internet making most people think of manuals as artefacts, you can also go to the net to learn. Especially if you find reading difficult/uninspiring, Rhubarb and Custard can to help you reach your photography goals for your business.
Here is a link to what we are currently offering:
https://www.rhubarbandcustard.com/-230-online-private-photography-lessons
Photographic Equipment Buying Advice
Halid is happy to offer independent advice relating to what equipment will suit your business needs, whether cameras, lenses or lighting.
Types of Photography Training We Can Offer You:
- Learn How to Use your camera
- Product Photography training
- Property Photography training
- Flat Lay Photography training
- Food Photography training
- Lectures/seminars/talks
- Photography training for Architects
- Digital Imaging training
